Fresh From The Boat
All of our seafood is sourced from the fishing community directly, and there are no other wholesale operations or middlemen. More importantly, there are no tall tales about what the product is, how it was caught and whether or not it is truly sustainable. We are committed to a long term view of this renewable resource, and this list represents a diligent and honest assessment of what we must do to save the oceans for future generations, and provide fair wages and respect for the men and women who work so hard to fish in a responsible manner.
A True Choice
What you buy and when you buy makes an enormous difference to our oceans. The sources below not only come from healthy fisheries, but they are also caught with the strictest standards of catch methods. These methods we have chosen do not deplete the resource, take unwanted by-catch or harm habitats. As the seasons change so should our buying habits; intelligent
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TwoXSea in SF Magazine
The Bay Area’s smartest diners, chefs, and purveyors now know (and care) where every cut of grass-fed beef and stalk of pesticide-free produce comes from. Yet nearly all look the other way when fish is on the plate. What will it take to stop the eco-fibbing?
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Contact
Place an Order: 415-275-2292
Kenny Belov, Sausalito, CA - Innokenty Belov was born in Moscow, Russia in 1976. His family moved to the United States when he was five years old, and at 17 he was introduced to the world of ocean fishing in Florida. After moving to San Francisco in 1996, he left a career in professional photography to develop a new concept in environmentalism—a socially responsible restaurant with a soul focus on sustainability.
Kenny brought his tremendous passion and generosity to the food and beverage offerings of SalmonAID. He insisted that each restaurant providing food at SalmonAID take a pledge that they would never serve farmed salmon again – from this Fish or Cut Bait was born. Kenny now travels around the country educating restaurateurs and their patrons about the benefits of wild salmon and the economic and environmental damage brought about by salmon farming. In 2004, “Fish.” in Sausalito, California opened its doors. Kenny’s commitment to local fishermen and true sustainability has created a unique entity combining waterfront dining with an ongoing commitment to consumer education about the state of the ocean and the truth behind sustainability.
Kenny and his Wife Eden live in Petaluma, California, with their dog, cat, three chickens, and two children—Isabella and Oliver—whom he has convinced, will still have healthy oceans and fish to eat when they grow up.
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